The Referral Network is a web-based platform designed to serve and promote Small Business Services throughout the United States.

The site offers members a personal promotional web page with administrative access to their data for ease of management. A keyword search from any page will produce a list of services by criteria such as the category of services i.e. (dentists, accountants, plumbers, etc.), state, and city. The service is free to public users with the intention of providing the public a valued resource for quality services answering the familiar question: How do you find a good dentist, plumber, electrician, or any other service?

The objective is to establish a membership of small businesses in communities throughout the United States to serve as a directory of quality services to public users and members alike. To maintain the quality of participants, membership is available by invitation by an existing member only. There is a certain integrity in a personal recommendation from someone who has personal experience with the service recommended.

Membership is free 30 days after which membership participation will be reduced for the first 25,000 Founding/Charter Members to $1.00 per month and will be locked in at the reduced rate for the life of their membership to help offset startup costs. When membership reached the 25,000 milestone membership will be offered at $5.00 per month to new members. Members are requested to invite at least two of the services they admire to join the network at no cost during the first 30 days of membership. The membership by invitation by existing members policy assures the site will present a higher quality of services throughout the network and grow exponentially.

If we can induce members to participate in network development by constructing a firm policy requiring each member to invite at least two new members, the membership will double each month through the exponential growth of numbers. The objective is 1,000,000 paid members within 12 months.

The plan is to repair the existing Referral Network website for testing and provide proof of concept by 7/15/2023. This is the most direct and least expensive way to determine the validity of the subscription/invitation-only model. When the business model is validated and cash flow is created a new website will be created to provide the features expected from a 21st century online networking system.

There are an estimated 40,000,000 small businesses in the United States and a total of 316 million worldwide. Our objective is to enroll 1%-5% (400,000-2,000,000) US market share. When this objective is achieved the company will consider expanding to offer International membership totaling 3.1-15.8 million paid members at $5.00/mo.

This sustainable business model offers several operational advantages.

1. Small administrative requirement
2. Small, affordable membership fee
3. High percentage renewal
4. Desirable membership demographic

The four-way path forward

1. Establish a viable business plan and model
2. Establish the legal entity and essential operational requirements such as legal counsel, accounting procedures, and administrative procedures
3. Establish a long-term IT team to design, construct, and launch the website
4. Establish the management team necessary to provide ongoing operational and management requirements